GV AMPP integrates broadcast graphics from RT Software
London, UK. March 2023
RT Software, the broadcast graphics specialists and Grass Valley have announced the integration of RT Software’s Swift graphics system with GV AMPP agile media processing platform.
The integration will enable GV AMPP customers to take advantage of the comprehensive set of graphics tools available from RT Software. Integration will be demonstrated at NAB 2023 in Las Vegas, where Swift’s reconfigurable web user interface, Swift Live, will be shown running within the GV AMPP user interface. This merging of operational interfaces removes barriers between products and reduces the amount of desk space required for different control interfaces.
The rendering of graphics over AMPP’s live video feeds is managed by Swift Engine, a scalable render engine supporting all broadcast formats (SDI, ST2110, NDI) and resolutions (HD, UHD, HDR). Capable of being deployed on-prem or in the cloud (AWS or virtualized in a private data centre), Swift Engine adds complex 2D or 3D graphics over live video for on air branding, newsroom tickers, augmented reality scoreboards and more.
Mike Fredriksen, RT Software’s Commercial Director, says “We have worked with GV for many years, so being able to formalise our relationship with GV’s next generation AMPP platform is a significant step for all our existing joint customers. They can now consider migrating to AMPP, safe in the knowledge that their existing investment in the Swift environment has not been wasted. The Swift CG editing tool for example is 100% identical whether used to produce projects for legacy systems or now on GV AMPP”
Trevor Francis, GV’s Director of Indirect Product Strategy, says “On-screen graphics are as important to the quality of content as the pictures and sound. They add enormously to the consumer’s experience and reinforce the brand identity. We have enjoyed a long association with RT Software and I’m thrilled to have them as an AMPP Partner. Having them on the Grass Valley booth at NAB is a perfect opportunity for us to show great workflows creating stunning content.”
About RT Software:
RT Software is a leading worldwide provider of real-time graphics solutions. Its product set spans CG, template-driven graphic overlays, election and newsroom graphics, specialist sports graphics and virtual studios. From its beginnings as an off-shoot of the BBC 3D Graphics Department in 2004, it now has installations from Iceland to New Zealand, and its growing customer base includes the BBC, Sky Sports, Fox Sports, BT Sport and many other Tier 1 broadcasters.
About Grass Valley:
Grass Valley is the leading media technology provider for the media and entertainment industry. Trusted by the world’s top media brands, Grass Valley is empowering content producers to deliver great live experiences through best-in-class hardware and software solutions that improve efficiency and reduce costs.
Supporting customers across the globe, Grass Valley is at the forefront of groundbreaking live media innovation and continues to create the future of live media production.
Headquartered in Montreal, Grass Valley has been engaged in the media technology business for over 60 years. For information about Grass Valley, go to grassvalley.com.
Contact:
To find out more about the RT Software Press Release Template, please contact:
Luke Harrison, Technical Product Marketing Manager
RT Software Ltd
Unit 6
Hurlingham Business Park Tel: +44 (0)207 384 2711
London email: sales@rtsw.co.uk
SW6 3DU www.rtsw.co.uk