Live Graphic Overlays and Virtual Advertising

Tactic Live takes our expertise in virtual studios and applies it to the field of play or tracks for live virtual graphics and sponsorship. Add text, images or 3D graphics to any type of game playing surface, from football fields to horse racing tracks. The effect is so convincing you wont be able to tell that it is not right there on the pitch.

Highlight the Action

Enhance your story telling by adding in-game markers and explainer graphics to live in game action. Every competition has moments of nail biting close calls, and now you can show that detail to your audiences by adding live Offside Lines, First and Ten Lines, start and finish graphics or any other kind of virtual lines, guides and pointers. Enhance the fans viewing experience and increase the drama by showing just how close the results are.

Superb Keying

Our expertise in broadcast video delivers superb keying results on any kind of surface – grass, dirt, water, soil, snow. Our keying controls allow you to deal with changing lighting conditions and surface conditions as the seasons and weather changes

Virtual Advertising: Increase Revenues

Fields used by live sport are some of the highest value real estate around. But while it is not always practical to advertise directly on the ground, by using a graphic overlay it is easy to add virtual sponsorship or advertising, and earn addtional revenues.



You may also be interested in our Swift Studio multi-camera, virtual studio.Swift Studio

Free Trial!

Try Swift CG for free. Fully featured, no dongles and no credit card required!

Free Trial
Camera Tracking Specifications

Supported camera tracking systems and operational modes for live virtual graphics.

File Format Support

File formats and other major features.

Supported Video Formats

SDI, Uncompressed IP, proxy streaming, resolutions from SD up to UHD, and HDR colour space. See the full list of supported video formats.

Discover More