Live Graphic Overlays and Virtual Advertising
Tactic Live takes our expertise in virtual studios and applies it to the field of play or tracks for live virtual graphics and sponsorship. Add text, images or 3D graphics to any type of game playing surface, from football fields to horse racing tracks. The effect is so convincing you wont be able to tell that it is not right there on the pitch.
Virtual advertising & Field AR Showreel
Highlight the Action
Enhance your story telling by adding in-game markers and explainer graphics to live in game action. Every competition has moments of nail biting close calls, and now you can show that detail to your audiences by adding live Offside Lines, First and Ten Lines, start and finish graphics or any other kind of virtual lines, guides and pointers. Enhance the fans viewing experience and increase the drama by showing just how close the results are.
Superb Keying
Our expertise in broadcast video delivers superb keying results on any kind of surface – grass, dirt, water, soil, snow. Our keying controls allow you to deal with changing lighting conditions and surface conditions as the seasons and weather changes
Virtual Advertising: Increase Revenues
Fields used by live sport are some of the highest value real estate around. But while it is not always practical to advertise directly on the ground, by using a graphic overlay it is easy to add virtual sponsorship or advertising, and earn addtional revenues.
You may also be interested in our Swift Studio multi-camera, virtual studio.Swift Studio
SailGP
SailGP Finish
SailGP Gates
SailGP Start
Live finish line - and best time marker
live finish line and sponsor logos
Swimming - Finish
Swimming - Start
Horse Racing Winner
Beach Sponsorship
